Realtors are always wondering what type of content to publish on Facebook and many tend to default to posting new listings.  many mortgage loan officers tend to post news about the bond markets and interest rates.

If you want to gain interaction from your social media followers, post more content that people view as inspiring, fun and, maybe even profound.

Here are some ideas about content for Facebook and other social media sites that your clients, potential clients, and friends really want to see.  In fact what they crave.

21 Types of Content We Crave

1. Content that reminds us that life is short
2. Content that reminds us that dreams can come true
3. Content that gives us faith to believe for bigger things
4. Content that reminds us that we matter
5. Content that reminds us of the overlooked for forgotten “basics”
6. Content that has unexpected twists
7. Content that tells us a story
8. Content that takes us along on a journey
9. Content that inspires us to action
10.  Content that makes us laugh or smile
11.  Content that makes us cry (tears of joy or sadness)
12.  Content that reveals secrets
13.  Content that surprises us
14.  Content that encourages us to never give up
15.  Content that reminds us that we are one-of-a-kind and encourages us the  live that way
16.  Content that reminds us that there’s more
17.  Content that confirms our assumptions
18. Content that challenges our assumptions
19. Content that educates while entertaining us
20. Content where David defeats Goliath
21. Content that gives us a fresh point of view even about common things